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BUILDING CONSCIOUS BRANDSTM

From award-winning social impact campaigns, to innovations in learning, to cultural movements, we design products, experiences and stories that move the world forward

WHO WE ARE

We're a boutique creative studio for social innovation, backed by a consortium of researchers, scientists, educators and artists exploring the verges of human potential

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WHEN LUMINARIES IMAGINE A BOLD FUTURE, WE HELP THEM BRING IT TO LIFE

FEATURED WORK

Rooting every project in the transformative power of a true story

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Teach 1,000,000 kids how to cook by 2030

Because learning about food is as important as math and reading.  

 

10 COOKING SKILLS FOR LIFE

by Jamie Oliver

Ignite a new renaissance powered by people's dreams for a just and joyful future

Because we know that dreams hold the power to change life outcomes.

 

FREE TO DREAM™

by Common

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Even the odds for all youth through education

Because the system isn't broken; it's rigged. Abolish remedial and revolutionize teaching.

 

 YELLOW

by Pharrell Williams

OUR STORY

Our Story

The Firebrand Company is founded by Mike McGalliard, an educator and social entrepreneur for over 33 years

For over 33 years, Mike has built companies, schools and campaigns that advance the holistic wellbeing of children. He’s founded/co-founded five organizations, including LA Promise Fund, a regional leader in school transformation for over 20 years. ​Mike’s helped design, launch or restructure several schools and organizations—including traditional, private and charter schools—and served as CEO across four nonprofit companies for over 18 years.

 

Throughout his career, he’s collaborated with some of the world’s most beloved change-makers, including Pharrell Williams, Goldie Hawn, Jamie Oliver and Common, as well as brands including LEGO, Google, and Amazon. In 2015, Mike was named Champion in LEGO’s Re-Imagine Learning Challenge and an Ashoka “Globalizer Fellow” for his work to design the beloved campaign, The Global Cardboard Challenge.​

 

Mike is the industry go-to for creative insights and blunt commentary on the state of the nonprofit and education sectors, and for connecting people and ideas for unconventional mashups.

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CHICAGO DREAM SUMMIT™

for Opportunity Youth, hosted by Common

MEET OUR ADVISORS

Our work is guided by a diverse group of creatives across sectors and specialties

WHO WE'VE WORKED WITH

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INSIGHTS BLOG

Read about our practice,  projects and the ideas we're curious about. Join the conversation.

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